Behind the Scenes of A World of Wonder

From Sydney's coastline to the heart of the Red Centre, our 2026 holiday campaign, A World of Wonder, reimagines Christmas through the Australian landscape. Trading traditional festive imagery for red earth, expansive skies and the deep blues of the ocean, we set out to capture a distinctly Australian sense of wonder.

The journey took our team to Mparntwe (Alice Springs) and its surrounding landscapes, from the dramatic rock formations and still waters of Udepata (Ellery Creek Big Hole) and Kwartatuma (Ormiston Gorge) to the rich, earthy colours of Ochre Pits and the red dunes of Ooraminna. Against these ancient landscapes, natural diamonds, precious metals and coloured gemstones found an unexpected setting. Behind the camera, early starts, changing light and the practicalities of shooting in remote locations became part of the experience.

A glimpse behind the finished images reveals the people, places and creative process that brought A World of Wonder to life, celebrating the extraordinary beauty of the Australian landscape and the spirit of Australian nature that continues to inspire SARAH & SEBASTIAN.

The campaign began with a festive lunch overlooking Sydney’s coastline, with a table thoughtfully set and styled by the SARAH & SEBASTIAN team.

An early morning call time at Little Bay, Sydney, capturing our muse exploring the sandstone cliffs and rock pools as the first light reached the coast.

Our team on location in Mparntwe (Alice Springs), surrounded by desert oaks, expansive skies and the remarkable colours of the Red Centre.

Making the most of the day’s last golden light in the Red Centre, before gathering for a team portrait at the Ochre Pits following the final shot of the campaign.